The Future is Fat: The Startups Looking to Fatten up Vegan Food – vegconomist

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Research shows vast swathes of the global population are turning to plant-based for a healthier diet, with vegan food associated with a wide array of health benefits. On the other hand, however, researchers have concluded that many consumers simply find processed animal-based foods too tasty to give up. 

According to Phil Morle from plant-based industry investor Main Sequence; to “unlock the mysteries of fats and create animal-free fats” is “essential for the future of the industry”. Fat holds the key to flavour, and creating viable, healthy and tasty vegan fats is the latest innovation frontier.

With

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